Brainfluence

Want to earn your audience's trust in the first 15 seconds you are on stage? Want to be seen as authentic and likable? Science has the answers.

In this episode, Noah shares the science behind what makes audiences perceive presenters as likable and trustworthy, as well as advice for improving your own communication. Listen in to hear what makes speakers seem authentic, tips for helping people clearly understand your message, and the surprising findings that came from his extensive research on communication.

Noah is the CEO and Co-Founder of Quantified Communications, and a pioneer in applying technology and AI to help people strengthen the way they communicate. Recognized as one of the most innovative domain experts in the rapidly growing field of people analytics and behavioral intelligence, Noah was featured on the main stage at TED2016 speaking about how leaders talk. He also spoke at SXSW on the Intelligent Future, delivered a TED-Ed Lesson in the Playing with Language Series with over nine million views, and was nationally broadcast discussing the future of personal analytics on NPR All Tech Considered.

You can find show notes and more information by clicking here: http://bit.ly/2yrGDKO 

Direct download: BRAINFLUENCE221.mp3
Category:general -- posted at: 6:00am EDT

Tom Peters co-authored a book that changed the way the world does business, and which is often called the best business book ever. In addition to the massively successful In Search of Excellence, Tom authored or co-authored seventeen other books, including his latest, The Excellence Dividend: Meeting the Tech Tide with Work that Wows and Jobs that Last.

Still breaking new ground in management thought leadership thirty-five years after In Search of Excellence, Tom received the 2017 Thinkers50 Lifetime Achievement Award. He joins the show today to discuss how too many companies get it wrong when it comes to effective business practices and finding the proper focus. Listen in to hear what Tom says company leaders must understand, his unexpected stance on maximizing shareholder value, and more.

You can find show notes and more information by clicking here: http://bit.ly/2HIKTF6 

Direct download: BRAINFLUENCE220.mp3
Category:general -- posted at: 6:00am EDT

Today’s guest has quickly built a reputation as one of the leading minds in B2B marketing. Sangram Vajre is the Co-Founder & CMO of Terminus—a software as a service platform for account-based marketing—and the mastermind behind #FlipMyFunnel. He’s also the author of Account-Based Marketing For Dummies, and was named one of the 2018 top B2B influencers to watch by B2B News Network.

Sangram brings his ABM expertise to conferences across the nation, including Dreamforce, #FlipMyFunnel conferences, PFL’s Big Sky Big Ideas, and Hypergrowth, and he joins this episode to share that knowledge with us. Listen in to hear typical B2B marketing mistakes companies make, where marketers should be focusing their energy, and more.

You can find show notes and more information by clicking here: http://bit.ly/2M3Ppl2 

Direct download: BRAINFLUENCE219.mp3
Category:general -- posted at: 6:00am EDT

My guest today works at the intersection of artificial intelligence, neurochemistry, and human behavior. Ramsay Brown is Co-Founder and COO of Boundless Mind (formerly Dopamine Labs), where he and his team work on persuasive AI and behavioral design. A NeuroTechnologist trained at USC's Brain Architecture Center, Ramsay worked on Brain Mapping and pioneered an app that was something like Google Maps for the Brain.

Ramsay is an emerging leader in Persuasive Technology & Neuroinformatics and has been featured on 60 Minutes, The Today Show, TechCrunch, Big Think, The Guardian, and GQ. In this episode, he shares how persuasive technology is shaping human behavior, what his company is doing to ensure they're promoting change for the better, and how society as a whole can become more neuro-literate.

You can find show notes and more information by clicking here: http://bit.ly/2LDTvzQ 

Direct download: BRAINFLUENCE218.mp3
Category:general -- posted at: 6:00am EDT

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