Thu, 29 December 2016
You're probably familiar with the thrill of stepping outside your comfort zone and meeting success, perhaps in business, a tricky conversation with a loved one, or speaking in front of a crowd. But you're probably even more familiar with staying firmly planted in that comfort zone, avoiding the discomfort and risk that come along with stretching your capabilities.
Today we're sitting down with Andy Molinsky to talk about his new book Reach: A New Strategy to Help You Step Outside Your Comfort Zone. Andy has conducted research on entrepreneurs, doctors, salespeople, and countless others to examine how we construct and break out of our comfort zones.
Andy begins by talking about why so many people find traditional networking to be uncomfortable or downright off-putting. We also talk about beating impostor syndrome and knowing how to follow your own moral compass.
You can find show notes and more information by clicking here: http://bit.ly/2ixOJsF
Thu, 22 December 2016
In his new book Suggestible You: The Curious Science of Your Brain's Ability to Deceive, Transform, and Heal, Erik Vance works to understand the real power behind the placebo effect -- your mind -- and what make the placebo effect so, well, effective.
Erik and I talk about several entertaining and fascinating topics, including homeopathic medicine, the man who popularized hypnosis, and brujos (witch doctors) in Mexico, who Erik convinced to curse him. We really go in depth on the subject of the placebo effect, and the wide-ranging implications of its power if we could better understand just how it works. There are big implications for marketers, too, who can change customer reality by setting the right expectations.
You can find show notes and more information by clicking here: http://bit.ly/2h0qz9T
Thu, 15 December 2016
Dr. Adam Gazzaley is a renowned neurologist and pioneer of new technologies based on his research. Now he's bringing his expertise to the rest of us with his new book The Distracted Mind: Ancient Brains in a High-Tech World.
Adam and I cover a wide variety of topics, from his development of therapeutic video games to the impact of multitasking on our cognitive abilities. We also talk about how technology has interrupted the functioning of our brains and how we can use techniques like meditation to reclaim focus.
You can find show notes and more information by clicking here: http://bit.ly/2gtMYMb
Thu, 8 December 2016
Colin Shaw is an expert in customer experience. He shares groundbreaking insights in his new book The Intuitive Customer: 7 Imperatives For Moving Your Customer Experience to the Next Level, which aims to update how you view customer experience and give you an edge over your competition. Colin joins us to share two of these most resonant imperatives, especially as they relate to psychology and neuromarketing.
Colin and I discuss how he has seen customer experience change over his career and why many businesses are lagging behind in this field. We also talk about how customers employ both rational thinking and intuition when making decisions, and why you must understand this in order to design a better CX.
You can find show notes and more information by clicking here: http://bit.ly/2h3tpq8
Thu, 1 December 2016
The spotless desk, inbox zero, the to-do-list constructed the night before: these all sound like markers of high productivity. But what about those with a perpetually cluttered workspace, or those who prefer to switch between projects rather than focus on just one?
In this interview, Tim and I talk about why people love systems and organization, and why tolerating some disorder can increase creativity and innovation. Tim also shares the messy habits of some of the world's most creative people, and draws on research from a wide variety of fields to support the idea that working in slight disarray doesn't mean you're unproductive.
You can find show notes and more information by clicking here: http://bit.ly/2g8fv8Z