Mike Michalowicz's ideas, based on profit psychology, have helped thousands of struggling entrepreneurs turn losing businesses into winners. The traditional equation, "Sales – Expenses = Profit”, seems logical but leads too many entrepreneurs astray.

Our guest this week is Michael Michalowicz, whose new edition of his bestseller, Profit First: Transform Your Business from a Cash-Eating Monster to a Money-Making Machineoffers a simple, counterintuitive cash management solution that will help small businesses break out of the spiral of doom and achieve instant profitability.

You can find show notes and more information by clicking here: 

Direct download: BRAINFLUENCE177.mp3
Category:podcast -- posted at: 6:00am EST