It seems like the term "addiction" gets thrown around quite often when we discuss technology: we're "addicted" to screens, to Facebook, to likes, and so on. But one of my first-ever guests on the show, Nir Eyal, is back to talk about why blaming technology for our behavior is misguided and counterproductive.

We kick things off by discussing the difference between habits and addiction and why Nir intentionally won't work with companies that aim to capitalize on the latter. We also talk about how new frontiers in the tech world relate to what Nir taught us in his book Hooked, and what the future of voice interfaces might be like.

You can find show notes and more information by clicking here: 


Direct download: BRAINFLUENCE153.mp3
Category:general -- posted at: 6:00am EST